The value that we bring to web design is in understanding how a website fits into the organization's integrated marketing strategy. For each client, Soulie Designs makes certain that the website fits neatly with every other marketing piece. The clients then achieve true branding on their websites and throughout all of their marketing programs. [portfolio]

Soulie Designs can help you with database-backed websites as well. Our technology experts possess extensive experience in building large, robust web solutions, as well as less complicated web databases. Soulie Designs will work with you diligently to complete the project on time and within your budget.

Web Design Process
The following is a brief overview of the methodology that Soulie Designs generally uses to create websites.

Project Kickoff and Brainstorming Session
Soulie Designs will discuss your goals, product or service offerings, competition, partners, and more. Why? Because the only way we can produce meaningful website design is if we have a good understanding of your business.

Marketing Research
Soulie Designs explores the websites and other marketing materials for similar organizations – we want to know the state of the industry so that your site is best positioned. We also study businesses that offer similar or companion services so that we have a good working knowledge of your market.

Web Design
The next step is web design. Soulie Designs will use your corporate identity to build an interesting web presence specialized for your business and its objectives.

Soulie Designs creates a visually compelling layout design that exemplifies the top-quality products and services you provide to your clients. We ensure that your website is user-friendly, easy to navigate, and provides effective and easy-to-read information.

We examine your existing website and with input from the staff, analyze how the site can best be structured for users to find information. After the preliminary designs and site outline have been approved, Soulie Designs will finish the website.

Search Engine Optimization
Soulie Designs' search engine optimization (SEO) specialists can help get your website to the top of major search engines, such as Google and Yahoo. We can also help you manage your online advertising with Google Ad Words. [more]

Website Maintenance
Soulie Designs can continue to update your website, if desired. If you would prefer to look after the website yourself, we recommend using Adobe Dreamweaver CS3. If you require more extensive web maintenance, we can also create or implement a content management system.

Follow-On Work
After Soulie Designs finishes the website, the rest is up to you. Many clients contract with Soulie Designs to provide additional services such as business cards, pocket folders, trifold brochures, large corporate brochures, product sheet shells, direct mail, postcards, PowerPoint presentations, trade show materials and more.

For additional information on our web design services, please contact us. View our web design portfolio.

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